Now Is Good

Cinephile deep dive

The take

Ol Parker directs. Erik Wilson behind the camera. Dustin O'Halloran scores. Peter Lambert cuts. Made its budget back several times over at the box office. Produced in United Kingdom. Dialogue in English.

Trivia

Things worth knowing

• 1Shot for just $0.5M — micro-budget by Hollywood standards.
• 2Made its money back 4.5× over at the box office.
• 3Released 14 years ago.
• 4Directed by Ol Parker, shot by Erik Wilson. Note their partnership — DPs and directors often return to each other across a career.
• 5Original score by Dustin O'Halloran. Worth a dedicated listen after — most great films lose half their impact without the score.
• 6Editor Peter Lambert shaped the rhythm. On an edit-heavy film, the editor does more to control your pulse than the director.
• 7Dakota Fanning and Jeremy Irvine and Kaya Scodelario carry the top of the cast.
• 8Marketing tagline: "Live every moment, love every minute".
• 9IMDB entry: tt1937264 — still the authoritative cross-reference for credits and trivia.
• 10Classified under 8 themes, including "based on novel or book", "cancer", "teen drama", "bucket list".
• 11Released under 13 different titles around the world.

The technical file

Cinematography

Erik Wilson

Original score

Dustin O'Halloran

Editing

Peter Lambert

Production design

Amanda McArthur

Costume design

Suzie Harman

Makeup / hair

Daniel Philips

Sound

Robert Farr

Runtime

103 min · 1h 43m

Aspect ratio (typical)

1.37:1 (Academy)

Status

Released

Budget

$500,000

Box office

$2,273,746

Return

455% of budget

Original language

EN

Certification (US)

PG-13

IMDB

Now Is Good (2012) ↗

Also by

Ol Parker

• 
  Imagine Me & You

  2006 · ★ 7.6
• 
  Mamma Mia! Here We Go Again

  2018 · ★ 7.1
• 
  Ticket to Paradise

  2022 · ★ 6.4
• 
  Office Romance

  2026 · ★ 6.4

Stills · wallpapers

Selected frames

Full-resolution frames — open one to save it as a wallpaper.

Wallpaper

Trailers & featurettes

Watch the pieces

• 

  ▶
  Dakota Fanning on Mastering the English Accent

  Featurette · Official
• 

  ▶
  60" TV spot

  Teaser · Official
• 

  ▶
  30" TV spot

  Teaser · Official
• 

  ▶
  'Now Is Good' Trailer HD

  Trailer
• 

  ▶
  UK Trailer

  Trailer · Official

Production companies

Who made it

• 

  Goldcrest Films International

  GB

• 

  Blueprint Pictures

  GB

• 

  Lipsync Productions

  GB

Key crew

• NovelJenny Downham
• Executive ProducerAdam Kulick
• EditorPeter Lambert
• ProducerGraham Broadbent
• Executive ProducerPeter Hampden
• ProducerPeter Czernin
• Executive ProducerChristine Langan
• Co-ProducerSarah Harvey
• Art DirectionJohn Reid
• Makeup ArtistDaniel Philips
• Production DesignAmanda McArthur
• Foley ArtistPaul Hanks
• Costume DesignSuzie Harman
• ADR MixerNick Roberts
• Sound Re-Recording MixerRobert Farr
• Foley EditorSimon Trundle
• Co-ProducerRichard Hewitt
• ADR MixerColin Cooper
• CastingNina Gold
• Set DecorationBridget Menzies
• Assistant EditorJerry Ramsbottom

Themes & keywords

What it's about, really

• based on novel or book
• cancer
• teen drama
• bucket list
• based on young adult novel
• romantic
• admiring
• adoring

Release history · US

When it landed

• Digital2013-05-07PG-13

Also known as

International titles

• Voor ik Dood GaNL
• Agora Fico BemPT
• Ahora y siempreES
• Agora é para SempreBR
• 17歳のエンディングノートJP
• 爱正好CN
• Ahora y siempre - Antes de que mueraMX
• Ahora y siempre - Antes de que mueraES
• Ahora y siempre - Antes de que mueraUS
• Maintenant ou jamaisCA
• Je veux vivreFR
• İndi YaxşıdırAZ
• اکنون خوب استIR