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Turn It Up

"How you gonna win?"

2000 1h 26m EN
πŸ’€
4.8
SKIP
πŸ₯«
10%
ROTTEN
😬
18
METACRITIC
⭐
4.1
IMDB
β˜…4.8TMDB Β· 30πŸ₯«10%Rotten Tomatoes●18Metacriticβ˜…4.1IMDB Β· 1,422
ActionCrimeDrama
Synopsis
Spoiler shield

Trying to bootstrap his way out of Brooklyn's mean streets is Diamond, a rap musician. With his long-time pal Gage acting as his manager, he's trying to lay down a demo tape with cut-rate studio time. To pay the bills, he and Gage run drugs for "Mr. B." Inside a week, Diamond's beloved mother dies suddenly, his father appears after an absence of 12 years and wants a relationship, and his girlfriend Kia tells him she's pregnant, asking him if he's ready to be a father. Gage steals $100,000 in a multiple-felony robbery so that Diamond can record a full album, not knowing it's Mr. B's money he's taken. B wants his money, Diamond wants his music, Tia wants an answer.

β€œHow you gonna win?”

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Cast

Credits

Behind the camera

Director
Robert Adetuyi
Writers
Robert Adetuyi, Ray 'Cory' Daniels, Chris Hudson
Languages
English
Countries
United States of America

Want more? Switch to Cinephile mode in the header for DP, composer, budget, box office, production companies, keywords, and release history.

Did you know?

Fun facts 🍿

1 / 8
RUNTIME

Did you know

86 minutes exactly β€” the "classic feature" runtime most directors aim for.

MoodPlayr Β· trivia#01
2 / 8
ERA

Did you know

26 years old β€” old enough to be someone's favourite childhood film.

MoodPlayr Β· trivia#02
3 / 8
DIRECTOR

Did you know

Directed by Robert Adetuyi, shot by Hubert Taczanowski. Note their partnership β€” DPs and directors often return to each other across a career.

MoodPlayr Β· trivia#03
4 / 8
DIRECTOR

Did you know

Original score by Frank Fitzpatrick. Worth a dedicated listen after β€” most great films lose half their impact without the score.

MoodPlayr Β· trivia#04
5 / 8
DIRECTOR

Did you know

Editor Jeff Freeman shaped the rhythm. On an edit-heavy film, the editor does more to control your pulse than the director.

MoodPlayr Β· trivia#05
6 / 8
CAST

Did you know

Pras Michel and Ja Rule and Jason Statham carry the top of the cast.

MoodPlayr Β· trivia#06
7 / 8
FACT

Did you know

Marketing tagline: "How you gonna win?".

MoodPlayr Β· trivia#07
8 / 8
WILD

Did you know

IMDB entry: tt0216772 β€” still the authoritative cross-reference for credits and trivia.

MoodPlayr Β· trivia#08

Cinephile deep dive

The take

Robert Adetuyi directs. Hubert Taczanowski behind the camera. Frank Fitzpatrick scores. Jeff Freeman cuts. Runs lean at under 100 minutes. Produced in United States of America. Dialogue in English.

Trivia

Things worth knowing

  • 186 minutes exactly β€” the "classic feature" runtime most directors aim for.
  • 226 years old β€” old enough to be someone's favourite childhood film.
  • 3Directed by Robert Adetuyi, shot by Hubert Taczanowski. Note their partnership β€” DPs and directors often return to each other across a career.
  • 4Original score by Frank Fitzpatrick. Worth a dedicated listen after β€” most great films lose half their impact without the score.
  • 5Editor Jeff Freeman shaped the rhythm. On an edit-heavy film, the editor does more to control your pulse than the director.
  • 6Pras Michel and Ja Rule and Jason Statham carry the top of the cast.
  • 7Marketing tagline: "How you gonna win?".
  • 8IMDB entry: tt0216772 β€” still the authoritative cross-reference for credits and trivia.
  • 9Only 30 TMDB ratings β€” you're getting ahead of the curve on this one.

The technical file

Cinematography
Hubert Taczanowski
Original score
Frank Fitzpatrick
Editing
Jeff Freeman
Production design
Ina Mayhew
Costume design
Mimi Melgaard
Makeup / hair
Nicki Ledermann
Runtime
86 min Β· 1h 26m
Aspect ratio (typical)
1.37:1 (Academy)
Status
Released
Original language
EN
Certification (US)
R
Rotten Tomatoes
10% πŸ₯« Rotten
Metacritic
18/100
IMDB rating
4.1/10 Β· 1,422 votes
MPAA
R
US box office
$1,247,949

Awards

1 nomination

Also by

Robert Adetuyi

Stills Β· wallpapers

Selected frames

Full-resolution frames β€” open one to save it as a wallpaper.

Production companies

Who made it

  • New Line Cinema

    New Line Cinema

    US

  • PA

    Paris Brothers

  • MA

    MadGuy Films

Key crew

  • Executive ProducerLester Parris
  • CastingRobi Reed
  • ProducerGuy Oseary
  • Executive ProducerGary Ventimiglia
  • Set DecorationJaro Dick
  • Executive ProducerLennox Parris
  • EditorJeff Freeman
  • Art DirectionKEi
  • Costume DesignMimi Melgaard
  • ProducerPras Michel
  • Production DesignIna Mayhew
  • ProducerHappy Walters
  • ProducerE. Bennett Walsh
  • Music CoordinatorDave Jordan
  • Key Makeup ArtistNicki Ledermann
  • Hair Department HeadVincent Sullivan

Themes & keywords

What it's about, really

  • rap music
  • single parent
  • loss of loved one
  • rapper
  • socially deprived family
  • musical

Release history Β· US

When it landed

  • Theatrical2000-09-06R

Also known as

International titles

  • Ghetto SuperstarDE
  • ՄիՑցբΥ₯Υ¬AM

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