The Merchants of Cool

"How businesses market to American teenagers, and the effect they have together on popular culture."

2001 0h 55m EN

🙌

7.5

BANGER

★7.5TMDB · 10

DocumentaryHistoryMusic

Synopsis

Spoiler shield

A documentary on the marketing of pop culture to Teenagers.

“How businesses market to American teenagers, and the effect they have together on popular culture.”

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Cast

Douglas Rushkoff
Self
Christina Aguilera
Self
Greg Berlanti
Self
Jessica Biel
Self
Adam Carolla
Self
Fred Durst
Self
Malcolm Gladwell
Self
Carson Daly
Self

Credits

Behind the camera

Director: Barak Goodman
Writers: Rachel Dretzin
Languages: English
Countries: United States of America

Want more? Switch to Cinephile mode in the header for DP, composer, budget, box office, production companies, keywords, and release history.

Did you know?

Fun facts 🍿

1 / 8

RUNTIME

Did you know

Tight 55-minute runtime — shorter than most television pilots.

MoodPlayr · trivia#01

2 / 8

ERA

Did you know

25 years old — old enough to be someone's favourite childhood film.

MoodPlayr · trivia#02

3 / 8

DIRECTOR

Did you know

Directed by Barak Goodman, shot by Buddy Squires. Note their partnership — DPs and directors often return to each other across a career.

MoodPlayr · trivia#03

4 / 8

DIRECTOR

Did you know

Editor Ann Collins shaped the rhythm. On an edit-heavy film, the editor does more to control your pulse than the director.

MoodPlayr · trivia#04

5 / 8

ERA

Did you know

Douglas Rushkoff and Christina Aguilera and Greg Berlanti carry the top of the cast.

MoodPlayr · trivia#05

6 / 8

FACT

Did you know

Marketing tagline: "How businesses market to American teenagers, and the effect they have together on popular culture.".

MoodPlayr · trivia#06

7 / 8

WILD

Did you know

IMDB entry: tt0279224 — still the authoritative cross-reference for credits and trivia.

MoodPlayr · trivia#07

8 / 8

WILD

Did you know

Only 10 TMDB ratings — you're getting ahead of the curve on this one.

MoodPlayr · trivia#08

Cinephile deep dive

The take

Barak Goodman directs. Buddy Squires behind the camera. Ann Collins cuts. Runs lean at under 100 minutes. Produced in United States of America. Dialogue in English.

Trivia

Things worth knowing

1Tight 55-minute runtime — shorter than most television pilots.
225 years old — old enough to be someone's favourite childhood film.
3Directed by Barak Goodman, shot by Buddy Squires. Note their partnership — DPs and directors often return to each other across a career.
4Editor Ann Collins shaped the rhythm. On an edit-heavy film, the editor does more to control your pulse than the director.
5Douglas Rushkoff and Christina Aguilera and Greg Berlanti carry the top of the cast.
6Marketing tagline: "How businesses market to American teenagers, and the effect they have together on popular culture.".
7IMDB entry: tt0279224 — still the authoritative cross-reference for credits and trivia.
8Only 10 TMDB ratings — you're getting ahead of the curve on this one.