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The Great Hack

"They took your data. Then they took control."

2019 1h 54m EN
👍
6.9
SOLID
🍅
85%
FRESH
👌
67
METACRITIC
⭐
7
IMDB
★6.9TMDB · 604🍅85%Rotten Tomatoes●67Metacritic★7IMDB · 25,928
Documentary
Synopsis
Spoiler shield

Data—arguably the world’s most valuable asset—is being weaponized to wage cultural and political wars. The dark world of data exploitation is uncovered through the unpredictable, personal journeys of players on different sides of the explosive Cambridge Analytica/Facebook data story.

“They took your data. Then they took control.”

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Cast

Credits

Behind the camera

Director
Karim Amer
Writers
Karim Amer, Erin Barnett, Pedro Kos
Languages
English
Countries
United States of America

Want more? Switch to Cinephile mode in the header for DP, composer, budget, box office, production companies, keywords, and release history.

Did you know?

Fun facts 🍿

1 / 7
ERA

Did you know

Released 7 years ago.

MoodPlayr · trivia#01
2 / 7
DIRECTOR

Did you know

Directed by Karim Amer, shot by Basil Childers. Note their partnership — DPs and directors often return to each other across a career.

MoodPlayr · trivia#02
3 / 7
DIRECTOR

Did you know

Original score by Gil Talmi. Worth a dedicated listen after — most great films lose half their impact without the score.

MoodPlayr · trivia#03
4 / 7
DIRECTOR

Did you know

Editor Erin Barnett shaped the rhythm. On an edit-heavy film, the editor does more to control your pulse than the director.

MoodPlayr · trivia#04
5 / 7
CAST

Did you know

Brittany Kaiser and David Carroll and Paul-Olivier Dehaye carry the top of the cast.

MoodPlayr · trivia#05
6 / 7
FACT

Did you know

Marketing tagline: "They took your data. Then they took control.".

MoodPlayr · trivia#06
7 / 7
WILD

Did you know

IMDB entry: tt4736550 — still the authoritative cross-reference for credits and trivia.

MoodPlayr · trivia#07

Cinephile deep dive

The take

Karim Amer directs. Basil Childers behind the camera. Gil Talmi scores. Erin Barnett cuts. Produced in United States of America. Dialogue in English.

Trivia

Things worth knowing

  • 1Released 7 years ago.
  • 2Directed by Karim Amer, shot by Basil Childers. Note their partnership — DPs and directors often return to each other across a career.
  • 3Original score by Gil Talmi. Worth a dedicated listen after — most great films lose half their impact without the score.
  • 4Editor Erin Barnett shaped the rhythm. On an edit-heavy film, the editor does more to control your pulse than the director.
  • 5Brittany Kaiser and David Carroll and Paul-Olivier Dehaye carry the top of the cast.
  • 6Marketing tagline: "They took your data. Then they took control.".
  • 7IMDB entry: tt4736550 — still the authoritative cross-reference for credits and trivia.
  • 8Classified under 11 themes, including "propaganda", "politics", "united kingdom", "social network".

The technical file

Cinematography
Basil Childers
Original score
Gil Talmi
Editing
Erin Barnett
Runtime
114 min · 1h 54m
Aspect ratio (typical)
1.37:1 (Academy)
Status
Released
Original language
EN
Rotten Tomatoes
85% 🍅 Fresh
Metacritic
67/100
IMDB rating
7/10 · 25,928 votes
MPAA
TV-MA

Awards

Nominated for 1 Primetime Emmy. 1 win & 4 nominations total

Also by

Karim Amer

Stills · wallpapers

Selected frames

Full-resolution frames — open one to save it as a wallpaper.

Trailers & featurettes

Watch the pieces

Community reviews

What people are saying

  • CinemaSerf
    ★ 7/10

    With so much currently being said about the abilities of AI to run amok, it's quite useful to turn the clock back to this documentary and appreciate that many of the issues being discussed now could have been foretold a decade ago. The focus of this rather lengthy and erratically paced film is a company called Cambridge Analytica - a business built from nothing that specialised in tracking and profiling unsuspecting internet users and then selling on that data to anyone interested in exploiting it - from corporate America to political America. Along the way, this makes a decent attempt to unpick the procedures rife amidst a compete lack of adequate regulation (or any desire to craft any) and I wondered if anyone were to ask Sir Tim Berners-Lee nowadays what he made of the way his creation designed to share knowledge across the academic community had been hijacked by propagandists and profiteers the world over, might he just have cut off his own hands? This is actually quite an informative piece of film-making that doesn't imerse us in acronyms and tech-speak. Instead, it uses more readily quantifiable examples to illustrate just how our data - well their data, really - is crafted, collected and used - almost always without our appreciation of it's accuracy, value or ability to view and/or permanently delete from servers protected as much by legislation as by firewalls. Much of it's credibility comes from poacher turned gamekeeper Brittany Kaiser who held a series of senior posts across this power-hungry industry but who jumped ship when allegations of illegal activities and electioneering emerged, behaving in her own latter day Damascene fashion and exposing some of the excesses of these hitherto unfettered enterprises. It's not so much that these companies actually fiddled anything directly, it is more that they knew how to manipulate the subjects - us. Whether it was the US election that first sent Donald Trump to the White House, or Brexit, or an election in Trinidad - each event is presented here as an opportunity to demonstrate just how inter-connected these entities were/are and at how shewdly this information is used to steer people as if they were sheep being unknowingly coralled into or out of a pen. What is also quite concerning is that much of this "farming" is carried out amidst a sea of apathy and convenience from a population that simply can't be bothered worrying about anything - even when it is informed. The film is far too long, though, and I think also prone to a little rambling that rather detracts from it's potency. Shave half an hour from it, and also possibly subject the plausible (on her own terms) Kaiser to more independent scrutiny and we could have a feature every politician currently acquiescing to the lucrative demands of unelected and exploitative entrepreneurs in the US, China, India and beyond could watch and then perhaps each of us could be given a "kill switch" of our own to disable systems that we ought to be auto opted-out of rather than auto opted-in. Our political masters are far too closely embroiled and incompetent to take any sort of objective stance on reining in these mighty corporations - especially when they employ a great many people and cite national defence as a benefit of their operations; and here we are clearly shown that it's ultimately going to be up to us to withdraw our participation if we want enduring change.

Production companies

Who made it

  • NO

    Noujaim Films

    US

  • The Othrs

    The Othrs

    US

Key crew

  • ProducerGeralyn White Dreyfous
  • EditorErin Barnett
  • ProducerKarim Amer
  • ProducerJudy Korin
  • EditorCarlos Rojas Felice
  • Executive ProducerLyn Davis Lear
  • Associate ProducerBits Sola
  • Executive ProducerMarni Grossman
  • Co-Executive ProducerJamie Wolf
  • Co-Executive ProducerNion McEvoy
  • Executive ProducerNina Fialkow
  • Co-EditorAndrès Arias
  • Co-EditorDaniel Claridge
  • ProducerPedro Kos
  • Co-EditorChristopher Passig
  • Executive ProducerSarah E. Johnson
  • Co-ProducerElizabeth Woodward
  • Executive ProducerRegina K. Scully
  • Executive ProducerLynda Weinman
  • Co-ProducerTracy Nguyen-Chung
  • Executive ProducerMike Lerner
  • Associate ProducerChristopher de la Torre
  • Consulting EditorSloane Klevin
  • Associate ProducerClaire Read

Themes & keywords

What it's about, really

  • propaganda
  • politics
  • united kingdom
  • social network
  • behavior modification
  • whistleblower
  • political thriller
  • facebook
  • brexit
  • usa election
  • big data

Release history · US

When it landed

  • Premiere2019-01-26· Sundance Film Festival
  • Digital2019-07-24· Netflix

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